I read an article in Entrepreneur Magazine by Joe Keohane, author of The Power of Strangers, The Benefits of Connecting in a Suspicious World about how connecting with strangers can not only lead to meeting some interesting people but can have a positive outcome for entrepreneurs. Now, I admit there have been times in the […]
Continue readingLet’s face it starting or building a business takes a lot of time and energy. Lot’s to do and lot’s to learn. So, having a network of business partners and associates to turn to for advice and motivation could be the difference between success and throwing in the towel. You’re more likely to achieve success […]
Continue readingSo, what’s a landing page and why do you need one. In the world of online marketing, a landing page is basically a standalone web page that is created for a specific marketing campaign. In essence, a potential customer or client will end up on the landing page when they click on a link […]
Continue readingWould it be helpful if you did? In a recent training, I learned there are different types of personalities and the likely decision-making process each goes through. (In this case, the speaker broke it down to four easy to remember categories). Let me give you an example of how understanding your prospect can be critical. […]
Continue readingIn other words, are you speaking to your prospect in a language they can understand? More on that in a minute, but first let me tell you a story that might best illustrate what I’m talking about. One day my grandson and I were out and decided we were hungry and needed something to eat. […]
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