Category Archives for Prospecting and Recruiting
Why Your Internet-Based Business Needs A Landing Page
So, what’s a landing page and why do you need one. In the world of online marketing, a landing page is basically a standalone web page that is created for a specific marketing campaign. In essence, a potential customer or client will end up on the landing page when they click on a link […]
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You’re Sitting Across From Your Prospect…Do You Know Their Decision-Making Style?
Would it be helpful if you did? In a recent training, I learned there are different types of personalities and the likely decision-making process each goes through. (In this case, the speaker broke it down to four easy to remember categories). Let me give you an example of how understanding your prospect can be critical. […]
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Do You “Prospect Speak?”
In other words, are you speaking to your prospect in a language they can understand? More on that in a minute, but first let me tell you a story that might best illustrate what I’m talking about. One day my grandson and I were out and decided we were hungry and needed something to eat. […]
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7 Steps to Use Linkedin for Network Marketing
Whether you’re a brand new marketer or an experienced pro, you can use LinkedIn to generate leads, build brand awareness, and establish strategic partnerships with serious businesspeople. Here’s how you get started… 1. Define Your Goals and Target Audience Start your LinkedIn strategy by determining exactly what you want to accomplish. Do you want to […]
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