Are up using videos in your marketing?
Well, you should be. Here's an infograph that will be it easy to understand why.
Most impressive, 500 million people watch video on Facebook every day!
So, what types of videos are popular? Here are some I highlight from the following article by Eric Siu of Single Grain.
12 Engaging Types of Video Content that Viewers Love to Watch
1) Vlog
Vlogs are cheap to produce, personality-driven, and quite possibly the best bang for your buck in terms of sheer engagement value.
2) Interviewing leaders
Interviews are the perfect way to inject some authority into your bevy of engaging, funny, and humorous offerings – and video interviews are even better
3) Tutorials
I don't know about you, but I sometimes get overwhelmed trying to keep up with all the new products and services available out there. Videos on how to use them is a real time saver. No fluff; just how do I do it works best for me.
4) Animation
Animation videos are best suited for product tutorials and business presentations.
They can explain how you'll be able to solve a problem or excel a business person's marketing efforts.
Visit my video marketing site for DFY and DIY applications that can help marketers affordably create simple animated presentations and explainers. (For real estate specific videos click here.)
5) Live Streaming
Live streaming works well for businesses – you can use them to broadcast a new product launch, do a live Q&A, share a “behind the scenes” video, and much more. It also lends credibility... people get to know, like and trust you.
These are just 5 of the 12 types of videos covered in the above article. Hopefully, they'll help you with ideas on how you can jump on the video craze to build your business.
